We love early stage and that means companies that haven't yet put together a deck. With that, we've put together a list of questions that will help us better understand your business. Please answer each question in 120 words or less. Just send a plain text email and don’t edit the questions.

Founders' Co-op typically invests $100K-$500K in the first fundraise of software startups based in the pacific northwest. You can get a sense for the kinds of ideas we like to fund by reading this post.

We don’t make any formal promise about secrecy, but Seattle is a small town, life is long and we don’t gain anything by burning our relationship with smart young entrepreneurs. We don’t plan to let anyone outside Founders' Co-op see these applications, including other startups we fund. Feel free not to tell us secrets, but understand this will weaken your application.

Copy the questions below and send to chris@founderscoop.com

  • Please list your company’s name, URL (if any) and phone number (preferably cell). What does your company do?
  • What’s new about what you’re doing?
  • What do you understand about your business that other companies don’t?
  • How will you acquire customers?
  • How will you make money?
  • Who are your competitors, and who might become competitors?
  • If your project is software, what development stack will you use?
  • If you’ve already started working on it, how long have you been at it?
  • If you have an online demo, what’s the URL?
  • How long will it take before you have a prototype? A beta? A version you can charge for?
  • Why would your idea be hard for someone else to duplicate?
  • What are the biggest unknowns or risks in your idea (what keeps you up at night)?
  • For each founder, please list: name, linkedin, email address, personal URL (if any); and present employer and title (if any)
  • What products or companies have any of you built before? (Include URLs if possible)
  • How long have the founders known one another and how did you meet?
  • If you’re already incorporated, when were you? Who are the shareholders and what percent does each own?
  • If you’ve previously received funding, how much did you take and at what valuation(s)?
  • If you’re not incorporated yet, please list the percent of the company you plan to give each founder, and to anyone else (advisors, etc.).
  • If you expect to have any major expenses beyond salary, hosting and development tools, what will they be?
  • How long do you expect to work on this idea?
  • Do any founders have other commitments for the next 12 months?
  • Are any of the founders covered by noncompetes or intellectual property agreements that overlap with your project?
  • Was any of your code written by someone who is not one of your founders? If so, do you have the right to use it? (Open source is OK)
  • Please share one personal fact about each founder that helps us understand who you are as a person.